Applying Lessons-Learned to a New Project

I was recently contacted by an old friend who wanted to work together to create a web app with advertising revenue.  My thoughts on this were varied.

Pro: Plenty of people make good side money on creating a useful little web app and slapping some advertising on it.

Con: I just came off an experience where my primary problem was driving traffic to a tool that ended up not being as useful as I thought.

But! My previous project didn’t encourage repeat use and sharing.  This product could be designed to encourage sharing and repeat use.

I decided to pursue this in addition to my long-term goal of selling custom software solutions to businesses in need.

2 Lessons Learned that Bear Repeating

1)   Customers THEN products.  In that order.

2)   Speed is king.  If I’m going to fail, I’m going to fail FAST.

I will keep those at the forefront of every decision and action.